You'll find an email in your inbox with a link to download "5 Steps to Your Elevator Speech." The 10-page workbook will help you write and finesse your 60-second introduction. You'll also get occasional, brief, art-filled news from Gigi.

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Until then, she leaves you with one of her favorite quotes.

One of the few things I know about writing is this: spend it all, shoot it, play it, lose it, all, right away, every time. Do not hoard what seems good for a later place in the book, or for another book; give it, give it all, give it now. The impulse to save something good for a better place later is the signal to spend it now. Something more will arise for later, something better. These things fill from behind, from beneath, like well water. Similarly, the impulse to keep to yourself what you have learned is not only shameful, it is destructive. Anything you do not give freely and abundantly becomes lost to you. You open your safe and find ashes.
— Annie Dillard, New York Times, May 28, 1989
 

Photo by Alex Martinez